The Value of LoT - Location of Things Technology in Retail

Retailers today are looking for effective ways to streamline operations and increase revenue per square footage. By using state-of-the-art wireless sensor technology are able:

  • To see which products and locations in your store are most popular?
  • To know which marketing displays are most effective?
  • To learn how long customers typically wait in line at different times of day?
  • To have your customers pay quickly and easily?
  • To know if enough employees are available to help customers?
  • To know when your employees arrive, where they are in the store, and when they leave?

For retailers this sounds like a dream come true, but with LoT - Location of Things it can be reality. LoT combines location with Wi-Fi or Bluetooth devices such as smartphones, smart badges, shelf sensors, merchandise sensors.

LoT allows retail businesses to track and communicate with customers, then accept payment for merchandise from a mobile wallet. With LoT you also know how often a customer shops at your store. If you have a customer loyalty program, you will no longer need to stamp or scan cards. If you have a tourist based business, you will be able to see if your customers are from out of town.

LoT can tell you when an employee enters and leaves your business, no more punching a time clock. You know if your employee is on the sales floor, at the cash register, or in the stock room.

Using active and passive RFID technology you can track sales and inventory. Not only you will know if an item is in stock, but where that item is in your store. You can easily keep track of when sales happen, which employees really sell products.

Best of all, now retailers can do all this, and even more, remotely. LoT - Location of Things, will take retail business operations to a new level and Netclearance can help you get there. Contact us to learn how LoT solutions can be applied to your retail operations.

Visit us at RFID Live on May 3 - 5, 2016 Booth 728B  Orange County Convention Center in
Orlando, Florida and discover what LoT can mean for your business.